Sorenson Media is honored to be nominated in both the Streaming Media 2010 Readers’ Choice Awards and its European Readers’ Choice Awards.

For the Streaming Media 2010 Readers’ Choice awards, Sorenson Media was nominated in two categories, best Encoding Software under $1,000 (Sorenson Squeeze) and best Online Video Platform (Sorenson 360). Take a minute to vote! Click here.

For the Streaming Media 2010 European Readers’ Choice Awards, Sorenson Media was nominated for the best Transcoding Solution (Sorenson Squeeze) and best Online Video Platform (Sorenson 360). Let your voice be heard and vote now! Click here.

Voting will be open until October 1, and they will announce the top three vote-getters in each category on October 18. Streaming Media will announce the winners at a reception at Streaming Media West in Los Angeles on November 2, and in the December/January issue of Streaming Media magazine.

“Of all the video encoding and publishing options we’ve explored, Sorenson Media’s are the best and easiest to use,” said Guy Cirinelli, executive producer of Cirinelli Video Productions.

Cirinelli is one of a large and growing number of leading video publishers that use Sorenson Media’s video solutions to control every aspect of developing, publishing and managing online video content. Together, the industry-leading Sorenson Squeeze 6 encoding application and the Sorenson 360 online video platform enable users to efficiently and seamlessly compress, encode, publish, review & approve, organize and manage videos. Sorenson Media’s solutions increase customers’ profit margins by streamlining the video encoding and publishing processes, significantly reducing time and cost requirements while maintaining the highest video quality possible.

For the full press release, click here.

On the wire today–Sorenson has announced that the Sorenson Spark Software Developers Kit (SDK) has been licensed by Marvell Technology to incorporate the Sorenson Spark decoder in Marvell products. Sorenson Spark will be included in the company’s platform solutions designed to scale with set-top boxes, media players, e-readers, netbooks, smart phones, high-performance tablets and other advanced mobile devices.

Sorenson Spark is the industry’s most ubiquitous video codec and was the first codec used in Macromedia Flash, now Adobe Flash. The decoder exclusively enables the playback of hundreds of millions of videos on the Internet, including those on YouTube, the single largest online video destination today. The Sorenson Spark SDK allows developers to integrate the Sorenson Spark decoder into a wide array of programmable chipsets and semiconductors. The kit is designed to provide Sorenson Spark decoding on any platform, including custom silicon.

Marvell is a leading fabless semiconductor company with expertise in microprocessor architecture.   Marvell’s multiple platforms included networked Blu-ray players, set-top boxes, media players, mobile and wireless, and high volume storage solutions. These are used to power the complete value chain of mobile and wireless devices.

For the full press release click here.

Sorenson Media today announced that LG Electronics (LG) has licensed the Sorenson Spark video codec to enable their full line of mobile devices to access the broadest selection of videos on the Internet.

With this license, the Sorenson Spark decoder will provide LG’s mobile consumers access to the widest and deepest base of online video content, including hundreds of millions of videos inaccessible through any other codec. The Sorenson Spark codec was the first codec used in Macromedia Flash, now Adobe Flash. It is the most widely deployed video codec on the Internet and powers many of the videos on YouTube, the volume leader in online video streaming.

“LG is a clear leader in the worldwide mobile communications market, and we are pleased that the Sorenson Spark codec will now be included in its mobile video offering,” said Douglas Cebik, director of business development for Sorenson Media. “With video becoming such an essential part of every mobile device, it is important that end users have access to all the content the Internet has to offer, included those videos encoded exclusively via Spark.”

For more information on Sorenson Spark, click here.

Digitan Juice Promo-Sorenson Squeeze 6 – Kevin P McAuliffe

About the author: Kevin P McAuliffe is currently a freelance senior level video editor working in HD post production in Toronto, Canada. He has been in the television industry for 12 years, and cuts on Avid Media Composer 4 and Apple’s Final Cut Pro 7. He also spends a chunk of his days in Adobe’s After Effects, which he has been using since version 3.5 (yes, 3.5!). Kevin’s high definition onlining credit list includes concerts for Coldplay, Sarah McLachlan, Barenaked Ladies, Snow Patrol, Sum41, Paul Anka, Il Divo and Pussycat Dolls, to name a few. Also, Kevin is an instructor of Advanced Final Cut Studio at the Toronto Film College. If you have any questions or comments, you can drop him a line at kevinpmcauliffe@gmail.com

Cimaglia Productions, a full service production company, has been successfully using Sorenson Squeeze and Sorenson 360 online video platform (OVP) for a seamless, high quality workflow.

“As the CEO of Cimaglia Productions, it is imperative to my company’s success that I am aware of any innovations that may benefit my clients directly,” explained Matthew Cimaglia, chief executive officer and senior editor of Cimaglia Productions. “We had already been using Squeeze and I was impressed by its encoding capabilities and direct integration with Avid. I read that Sorenson was coming out with the 360 product and was intrigued and hopeful that it would provide our clients with a more professional viewing platform.”

Cimaglia Productions was seeking a single video format that would facilitate viewing on multiple platforms, including mobile devices and computers. The video platform had to be highly-secure for certain clients. Because Cimaglia Productions shoots and edits in High-Definition, the encoded videos had to maintain the high-end quality of the original images.

Cimaglia Productions now uses Sorenson 360 online video platform to showcase videos that market their clients’ unique, and sophisticated products. The videos contain detailed information and are geared to an audience for both marketing and training opportunities. Cimaglia Productions’s goal is to provide a final product to their clients that will immediately elevate their web presence to the next level of sophistication with both information and technology.

Sorenson 360 OVP directly supports two of Cimaglia Production’s clients and their unique needs. Cimaglia Productions uses Sorenson 360 as a platform to host educational and marketing videos for online brokerage firm OptionsXpress. The company needed to a platform that was secure but would not tie up any of OptionsXpress’ bandwidth.

For another large client, Allstate Insurance Company, Cimaglia Productions uses Sorenson 360 for internal client review. The client is able to review videos and make real-time comments, as the team edits the videos. Sorenson 360 prevents the hassle and time constraints of downloading and sending large files to their clients, and streamlines the workflow.

For the full success story, click here.

Pantech, one of Korea’s largest mobile phone manufacturers, is relied upon by carrier customers worldwide to deliver innovative and trendsetting handsets. By licensing Sorenson Spark, Pantech can offer its costumers the widest selection of Internet video available on the mobile Web. Sorenson Spark allows access to Internet video that is inaccessible with any other decoder.

Sorenson Spark is the industry’s most ubiquitous video codec and was the first codec used in Macromedia Flash, now Adobe Flash. Sorenson Spark enables mobile devices and other consumer products to playback the largest selection of videos on the Internet, including those on YouTube, the single largest online video destination site today.

“Sorenson Spark is recognized in the mobile device market as a leading provider of complete mobile video packages,” said Joon-Woo Lee, executive vice president for Pantech . “As we continue to incorporate the best software and other services into our products, Sorenson Spark was a good fit in helping us deliver an even more full video experience to our customers.”

For the full press release, click here.

“FreshDV is a respected source of news and information in the industry, we absolutely require a rock-solid video delivery method for our discriminating viewers,” said Matthew Jeppsen, editor, FreshDV.  “They have no patience for sub-par solutions, and Sorenson 360 has allowed us to exceed those high expectations.”

FreshDV has been using Sorenson 360 online video platform (OVP) for its ability to deliver a widely-compatible flash-based player to the browser (the most compatible cross-platform player solution), but also to iPhone and iPad users.

Growing in popularity and online audience, FreshDV is constantly faced with bandwidth and video delivery challenges. With an audience comprised mainly of those working in the film and video industry, they expect quick video playback and they need the content to be available on multiple mobile devices, as well as via a browser.  Sorenson 360 delivers on these high demands.

For the full success story, click here.

Sorenson Media powers Shutterfly Video

Dan McCormick, senior vice president of products and services at Shutterfly on why they chose Sorenson Media:

“Shutterfly is committed to providing consumers with the most powerful, easy-to-use video solution on the market.”

“We upgraded to Sorenson Media as our video technology partner because they can provide our customers with a trusted and quality solution for their online video needs, matching our commitment to delivering innovative, best-in-class services.”

Shutterfly Share sites are the best place on the web for families, friends and groups to make their own free website, stay connected and share their memories. The free sharing platform, which now hosts more than 2 million Share sites, combines the power and benefits of photo and video sharing, blogging, self-publishing and social networking sites combined with a sophisticated security layer and easy-to-use interface. Shutterfly Video enables customers to upload up to 10 video clips in any format from digital cameras, camcorders or from the user’s browser. Videos can be posted directly to any personalized Shutterfly Share site, emailed or shared on Facebook, Twitter, MySpace, Blogger, etc.

Shutterfly also offers a premium service which allows for unlimited video storage, larger file sizes, HD-quality playback and other options for $29.99 per year.

Both companies share a deep and abiding commitment to our customers– offering best-in-class quality, ease of use and product innovation. We are excited to empower the growing Shutterfly community with the highest-quality solutions for creating and sharing video in any online video platform or format.

For more information about Shutterfly video services, visit http://www.shutterfly.com/free-video-sharing/share-videos.jsp.

Highlights:

· Q2 Milestones Include the Launch of Sorenson 360 Online Video Platform Version 2, Designed for the Enterprise

· Q2 Growth Propels Sorenson Media’s Venerable Legacy of Quality, Innovation, Stability

To read the full press release, click here.